Market Domination!
Title | Market Domination! PDF eBook |
Author | Stephen G. Hannaford |
Publisher | Bloomsbury Publishing USA |
Total Pages | 184 |
Release | 2007-06-30 |
Genre | Business & Economics |
ISBN | 1567207316 |
An oligopoly (from the Greek, few sellers) is a market that is dominated by a few large and powerful players. As Steve Hannaford documents with numerous examples, virtually every industry todayfrom medical equipment to airlines, toy retailing to oilis trending in this direction, in the greatest movement toward industry consolidation since the turn of the 20th century. Charting the course of this trend around the world, Hannaford examines the motivations behind consolidation resulting from mergers, acquisitions, buyouts, and alliances; how companies exert political pressure to their advantage; and how the actions of the most dominant playerssuch as Coca-Cola, Wal-Mart, Viacom, Dell, ExxonMobil, Citigroup, and othersaffect the choices we make at the supermarket, the drugs we are prescribed, and the movies we watch. Everyone who reads the newspapers is aware of the dizzying pace of mergers, acquisitions, buyouts, and alliances, between big companies and small companies in every industry. Such deals, along with the growing social and political clout of the biggest companies, are critical issues for the economy and for our future as consumers. Charting the course of this trend around the world, Hannaford examines the motivations behind consolidation into corporate empires, how companies exert political pressure to their advantage, and how the actions of the most dominant players, such as Coca-Cola, Wal-Mart, Viacom, Dell, ExxonMobil, Citigroup, and others, affect the choices we have at the supermarket, the drugs we are prescribed, and the movies we watch. Considering the implications of industry concentration on competition, technological innovation, business management, strategy, consumer behavior, and politics, Hannaford paints a provocative, but ultimately balanced, picture of big business and its impact on society.
Revenue Management
Title | Revenue Management PDF eBook |
Author | Robert G. Cross |
Publisher | Crown Currency |
Total Pages | 289 |
Release | 2011-04-27 |
Genre | Business & Economics |
ISBN | 0307788989 |
From the man the Wall Street Journal hailed as "the guru of Revenue Management" comes revolutionary ways to recover from the after effects of downsizing and refocus your business on growth. Whatever happened to growth? In Revenue Management, Robert G. Cross answers this question with his ground-breaking approach to revitalizing businesses: focusing on the revenue side of the ledger instead of the cost side. The antithesis of slash-and-burn methods that left companies with empty profits and dissatisfied stockholders, Revenue Management overturns conventional thinking on marketing strategies and offers the key to initiating and sustaining growth. Using case studies from a variety of industries, small businesses, and nonprofit organizations, Cross describes no-tech, low-tech, and high-tech methods that managers can use to increase revenue without increasing products or promotions; predict consumer behavior; tap into new markets; and deliver products and services to customers effectively and efficiently. His proven tactics will help any business dramatically improve its bottom line by meeting the challenge of matching supply with demand.
Market Domination for Podcasting
Title | Market Domination for Podcasting PDF eBook |
Author | Seth Greene |
Publisher | Morgan James Publishing |
Total Pages | 278 |
Release | 2016-12-20 |
Genre | Computers |
ISBN | 1630479969 |
Voted one of the best podcasting books of all time written by marketing marvel and co-host of the SharkPreneur podcast with Shark Tank’s Kevin Harrington (BookAuthority). Market Domination for Podcasting shares the secrets of twenty-three of the top podcasters and marketing minds in the world today. Business owners can use Seth Greene’s unique podcasting model to generate twenty new referral partners promoting their business in just twenty minutes a week. Interview subjects include Mark Asquith, Chris Christenson, Luis Congdon, Andrea Corelli, Karl Krummenacher, Michael Licata, Gary Occhino, Nik Parks, Rebecca Poynton, and others. “Seth explores why podcast users make for an interesting advertising segment, and how small businesses can take advantage of this under-appreciated marketing tool.” —Home Business
Total Market Domination
Title | Total Market Domination PDF eBook |
Author | Doug Dayton |
Publisher | |
Total Pages | 0 |
Release | 1999 |
Genre | Kunderelationer |
ISBN | 9781580621137 |
Dayton presents a step-by-step process that can be used to evaluate current sales and marketing efforts that help develop a complete marketing strategy befitting a customers' needs.
Market in State
Title | Market in State PDF eBook |
Author | Yongnian Zheng |
Publisher | Cambridge University Press |
Total Pages | 493 |
Release | 2018-09-06 |
Genre | Business & Economics |
ISBN | 110847344X |
Uses the framework of 'market in state', to argue that the Chinese economy is state-centered, dominated by political principles over economic principles.
Global Justice, Markets and Domination
Title | Global Justice, Markets and Domination PDF eBook |
Author | Fausto Corvino |
Publisher | Edward Elgar Publishing |
Total Pages | 192 |
Release | 2020-11-27 |
Genre | Political Science |
ISBN | 183910256X |
This thought-provoking book analyses the process of labour commodification, through which the individual’s ability to earn a basic living becomes dependent on the conditions of the market relationship. Building on the premise that the separation of a group of individuals from the means of production is an intrinsic element of capitalism, Fausto Corvino theorises that this implies a form of domination in a neo-republican sense.
The Unconventional Thinking of Dominant Companies
Title | The Unconventional Thinking of Dominant Companies PDF eBook |
Author | Jim Bramlett |
Publisher | Xlibris Corporation |
Total Pages | 196 |
Release | 2018-07-12 |
Genre | Business & Economics |
ISBN | 198454019X |
Have you ever wondered what separates a good company from a great one or a great one from a dominant company? Do you know why Amazon completely dominates the e-commerce market? Why does Uber lose money and yet get valued at over fifty billion dollars? Why does Netflix crush its competition? Dominant companies think differently. They engineer their company completely around the customer and especially the customer experience. Whether they realize it or not, dominant companies use a formula that conventional companies dont. In this book, you will learn about the hassle quotient and how companies that use it can dominate or take a good company to greatness or take a great company and dominate its market.