This looks like a book but it's actually a clever sound panel that allows children to hear 128 Chinese words spoken by a native speaker. Simply take one of the 4 cards (each features 16 words and pictures on each side) out of the envelope and insert into the slot as instructed. Press 'go' and then a picture to hear how the word is pronounced. Chinese is gathering more and more interest for parents eager to prepare their child's future.

This looks like a book but it's actually a clever sound panel that allows children to hear 128 Chinese words spoken by a native speaker. Simply take one of the four cards (each features 16 words and pictures on each side) out of the envelope and insert into the slot as instructed. Press go and then a picture to hear how the word is pronounced. Chinese is gathering more and more interest for parents eager to prepare for their child's future.

Learning Chinese can be frustrating and difficult, partly because it's very different from European languages. Following a teacher, textbook or language course is not enough. They show you the characters, words and grammar you need to become proficient in Chinese, but they don't teach you how to learn them! Regardless of what program you're in (if any), you need to take responsibility for your own learning. If you don't, you will miss many important things that aren't included in the course you're taking. If you study on your own, you need to be even more aware of what you need to do, what you're doing at the moment and the difference between them. Here are some of the questions I have asked and have since been asked many times by students: How do I learn characters efficiently? How do I get the most out of my course or teacher? Which are the best learning tools and resources? How can I become fluent in Mandarin? How can I improve my pronunciation? How do I learn successfully on my own? How can I motivate myself to study more? How can I fit learning Chinese into a busy schedule? The answers I've found to these questions and many others form the core of this book. It took eight years of learning, researching, teaching and writing to figure these things out. Not everybody has the time to do that! I can't go back in time and help myself learn in a better way, but I can help you! This book is meant for normal students and independent language learners alike. While it covers all major areas of learning, you won't learn Chinese just by reading this book. It's like when someone on TV teaches you how to cook: you won't get to eat the delicious dish just by watching the program; you have to do the cooking yourself. That's true for this book as well. When you apply what you learn, it will boost your learning, making every hour you spend count for more, but you still have to do the learning yourself. This is what a few readers have said about the book: "The book had me nodding at a heap of things I'd learnt the hard way, wishing I knew them when I started, as well as highlighting areas that I'm currently missing in my study." - Geoff van der Meer, VP engineering "This publication is like a bible for anyone serious about Chinese proficiency. It's easy for anyone to read and written with scientific precision." - Zachary Danz, foreign teacher, children's theatre artist About me I started learning Chinese when I was 23 (that's more than eight years ago now) and have since studied in many different situations, including serious immersion programs abroad, high-intensity programs in Sweden, online courses, as well as on the side while working or studying other things. I have also successfully used my Chinese in a graduate program for teaching Chinese as a second language, taught entirely in Chinese mostly for native speakers (the Graduate Institute for Teaching Chinese as a Second Language at National Taiwan Normal University). All these parts have contributed to my website, Hacking Chinese, where I write regularly about how to learn Mandarin.

The Way of The Linguist, A language learning odyssey. It is now a cliché that the world is a smaller place. We think nothing of jumping on a plane to travel to another country or continent. The most exotic locations are now destinations for mass tourism. Small business people are dealing across frontiers and language barriers like never before. The Internet brings different languages and cultures to our finger-tips. English, the hybrid language of an island at the western extremity of Europe seems to have an unrivalled position as an international medium of communication. But historically periods of cultural and economic domination have never lasted forever. Do we not lose something by relying on the wide spread use of English rather than discovering other languages and cultures? As citizens of this shrunken world, would we not be better off if we were able to speak a few languages other than our own? The answer is obviously yes. Certainly Steve Kaufmann thinks so, and in his busy life as a diplomat and businessman he managed to learn to speak nine languages fluently and observe first hand some of the dominant cultures of Europe and Asia. Why do not more people do the same? In his book The Way of The Linguist, A language learning odyssey, Steve offers some answers. Steve feels anyone can learn a language if they want to. He points out some of the obstacles that hold people back. Drawing on his adventures in Europe and Asia, as a student and businessman, he describes the rewards that come from knowing languages. He relates his evolution as a language learner, abroad and back in his native Canada and explains the kind of attitude that will enable others to achieve second language fluency. Many people have taken on the challenge of language learning but have been frustrated by their lack of success. This book offers detailed advice on the kind of study practices that will achieve language breakthroughs. Steve has developed a language learning system available online at: www.thelinguist.com.

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Sales Handle The Parents’ Choice award winning-language program for children is now available in Chinese! This hands-on program shows parents how to turn everyday activities into fun Chinese-learning opportunities—for children ages 1-7. About the Book Play and Learn Chinese makes the process of learning a second language natural for children by involving the people who taught them their first language--their parents! From language innovator Ana Lomba, this hands-on program is based on real life, everyday activities that provide parents and children with countless opportunities to learn together. From taking a bath to taking a bike ride, this program makes everyday routines fun—and educational! Each colorful two-page spread features: Two action-packed activities, songs, or games—all with English translations Simplified Chinese characters and pinyin transliteration for easy pronunciation Illustrations of key words that act as a mini picture dictionary A comic strip that shows everyday dialogs in action Sidebars with fun cultural information All of the activities in Play and Learn Chinese are based on proven teaching techniques and are developmentally appropriate to maximize language learning while maintaining a playful attitude that captures the attention of a young audience. A fully updated introduction includes expert advice that guides parents through the language learning process. A 70-minute audio download features all of the Chinese songs, words, and games to help with pronunciation. This engaging audio download can also be used as a stand-alone tool. Features Proven track record: Ana Lomba’s language-learning materials have sold more than 75,000 copies! Expert author: Ana Lomba is an innovative developer of language-learning materials for children and a Parent’s Choice award winning-author. Chinese language study growing: Across the U.S., 200,000+ students are learning Chinese (Asia Society, 2010). Enrollment in K-12 Chinese language classes jumped 64% between 1997 and 2002 (Princeton University Study). Market/Audience Parents of children ages 1-7 who want to expose their children to the Chinese language and culture. Early childhood educators who are looking for language-learning materials for their classrooms. Benefit to the Customer Makes learning easy and fun by incorporating language-learning into everyday activities Proven technique from award-winning author Research shows that children benefit from learning a second language at a young age About the Author Ana Lomba (Princeton, NJ) is a leading children’s language educator and developed the breakthrough Ana Lomba’s Easy Immersion® language-learning technique. This method is changing the way people think about and interact with your children learning languages. She is the author of several language-learning programs for children including the Parents’ Choice Approved award-winning Play and Learn series. A Princeton University graduate, Ana has taught Spanish from preschool to college and held leadership positions with national language organizations in the U.S. She is a native of Spain. Marcela Summerville (Philadelphia, PA) is the founder of Spanish Workshop for Children, and award-winning Spanish immersion program for young children. She has published several articles on teaching a second language to youth. She is a native of Argentina.