This innovative history of California opens up new vistas on the interrelationship among culture, nature, and society by focusing on the state's signature export—the orange. From the 1870s onward, California oranges were packaged in crates bearing colorful images of an Edenic landscape. This book demystifies those lush images, revealing the orange as a manufactured product of the state's orange industry. Orange Empire brings together for the first time the full story of the orange industry—how growers, scientists, and workers transformed the natural and social landscape of California, turning it into a factory for the production of millions of oranges. That industry put up billboards in cities across the nation and placed enticing pictures of sun-kissed fruits into nearly every American's home. It convinced Americans that oranges could be consumed as embodiments of pure nature and talismans of good health. But, as this book shows, the tables were turned during the Great Depression when Upton Sinclair, Carey McWilliams, Dorothea Lange, and John Steinbeck made the Orange Empire into a symbol of what was wrong with America's relationship to nature.

"At first encounter, Orange County can resemble the incoherent sprawl that geographer James Howard Kunstler named The Geography of Nowhere: a car-dependent, seemingly bland space designed most of all for efficient capitalist consumption. But it is somewhere, too, and learning its stories helps it become more than its boosters' slogans. Writers Lisa Alvarez and Andrew Tonkovich, residents of Orange County's remote Modjeska Canyon, describe this whole county as "a much-constructed and -contrived locale, a pestered and paved landscape built and borne upon stories of human development... of destruction as well as, happily, of enduring wild places." In a similar vein, essayist D. J. Waldie, chronicler of the bordering suburb of Lakewood, asserts that "becoming Californian ... means locating yourself" in "habitats of memory" that connect ordinary, local areas with broader themes. Moving beyond sentimentality, nostalgia, and so many sales pitches that omit far too much, Waldie echoes Michel de Certeau's call to "awaken the stories that sleep in the streets." That is the goal of this book. Inspired by Laura Pulido, Laura Barraclough, and Wendy Cheng's A People's Guide to Los Angeles (University of California Press, 2012), as well as the People's Guides to Boston and San Francisco that have followed it, we offer this guidebook for locals, tourists, students, and everyone who wants to understand where they really are. This book is organized with regional chapters, sorted roughly north to south by community. Within each city, sites are listed alphabetically. After the group of entries for each city, we recommend nearby restaurants as well as other sites of interest for visitors. Readers may explore this book geographically or use the thematic tours in the appendix to consider environmental politics, Cold War legacies, the politics of housing, LGBTQ spaces, or Orange County's carceral state. The appendix also contains suggestions for teachers using this book, engaging students in cognitive mapping, close reading, popular-culture analysis, and creating additional entries of people's history. While many local histories tend to focus on a few white settlers, this book places attention on the people, especially the subaltern ones who are hierarchically under others, including workers, people of color, youth, and LGBTQ individuals. No single book can represent an entire county, so we have chosen to concentrate on the lesser-known power struggles that have happened here and influenced the landscape that we all share. We could not include everyone, of course. We are mindful that other groups are currently creating more people's history on this landscape that we hope our readers will continue to explore. In Orange County, excavating the diverse past can be frowned upon or actively repressed by those invested in selling Orange County in the style of its booster Anglo settlers from 150 years ago. This book tells the diverse political history beyond the bucolic imagery of orange-crate labels. We hope it will inspire readers to further explore Orange County and reflect on even more sites that could be included in the ordinary, extraordinary landscape here"--

Bestselling author of ¡Ask a Mexican! Gustavo Arellano returns with Orange County, a seamlessly woven history of California's Orange County with Gustavo's personal narrative of growing up within its neighborhoods. The story began in 1918, when Gustavo Arellano's great-grandfather and grandfather arrived in the United States, only to be met with flying potatoes. They ran, and hid, and then went to work in Orange County's citrus groves, where, eventually, thousands of fellow Mexican villagers joined them. Gustavo was born sixty years later, the son of a tomato canner who dropped out of school in the ninth grade and an illegal immigrant who snuck into this country in the trunk of a Chevy. Meanwhile, Orange County changed radically, from a bucolic paradise of orange groves to the land where good Republicans go to die, American Christianity blossoms, and way too many bad television shows are green-lit. Part personal narrative, part cultural history, Orange County is the outrageous and true story of the man behind the wildly popular and controversial column ¡Ask a Mexican! and the locale that spawned him. It is a tale of growing up in an immigrant enclave in a crime-ridden neighborhood, but also in a promised land, a place that has nourished America's soul and Gustavo's family, both in this country and back in Mexico, for a century. Nationally bestselling author, syndicated columnist, and the spiciest voice of the Mexican-American community, Gustavo Arellano delivers the hilarious and poignant follow-up to ¡Ask a Mexican!, his critically acclaimed debut. Orange County not only weaves Gustavo's family story with the history of Orange County and the modern Mexican-immigrant experience but also offers sharp, caliente insights into a wide range of political, cultural, and social issues.