"Turn yourself into a marketing master and make tens of thousands of extra dollars with the ideas in this one-of-a-kind resource. Get your books into catalogs, rack up lucrative bulk premium sales, and do author signings and radio interviews that get outrageous results. Find the secret to generating tons of free publicity, then discover how to capitalize on it." "Add to that insider information on how to make the Internet a fabulous sales generator, penetrate libraries, sell to book clubs, and get onto the QVC Home Shopping Network - and you can't do without this guide."--BOOK JACKET.Title Summary field provided by Blackwell North America, Inc. All Rights Reserved

Jump Start Your Business Brain details data-proven methods that can make your sales, marketing and business development measurably more effective. What makes this book unique is that the methods detailed are backed up with hard data. They're grounded in statistical analysis of the success and failures of more than 4,000 new products and services, and more than 6,000 innovation teams. The research quantifies the impact of a back-to-basic, customer-focused approach to sales, marketing and business development. The research also uncovers news regarding how you can measurably increase effectiveness in today's super-competitive, time-compressed and overstressed marketplace. It's the perfect book for today's up-and-coming executive.

Do you have a business? Do you want to start a business? Do you work for a business? Then this book should be the “cannot miss” book for you to read this year. In Jumpstart Your Business, you will learn the key tips, tools and techniques for igniting your entrepreneurial spirit as you run your business on a day-to-day basis. This book is written by two people who have combined experience of over 60 years working for and in their own businesses. They will share with you ten key elements that they believe can help a business owner get and stay motivated. In the book they share with you: The critical importance of having a mission and a vision statement Learning about a missing ingredient in many businesses – a business plan How to adjust your thinking and believe in yourself and your idea Building your support network and deciding who can help or hurt you The secrets to setting goals and holding yourself accountable Being a continuous learner and where to find those resources Getting and staying motivated through adversity and tough times Starting and running a business is not easy, but you can succeed and exceed even your own expectations. So- get ready to have the business you have always dreamed about – it’s time to Jumpstart Your Business!

The worldwide book market generates almost $90 billion annually, and more than half of those sales are made in non-bookstore outlets such as discount stores, airport shops, gift stores, supermarkets, and warehouse clubs. How to Make Real Money Selling Books provides a proven strategy for selling books to these enterprises. You will learn about developing a product strategy, conducting test marketing, contacting prospective buyers, promoting your product, selling to niche markets, and much, much more.

"They are the dreams and nightmares of humanity, the ancient seeds of fairy-tale and superstition. These are the Immortals, creatures of magic that should live forever ... and they are fading. When a horror two thousand years dead returns to contemporary England, creatures long thought lost to myth and legend collide in a scramble for survival that could tumble civilisation back into the dark ages of blood and death." -- Amazon.com.

Learn time-tested, research-proven practices that generate creativity and innovation, helping you and/or your organization get a leg-up on the competition. Creativity is not random. There are reproducible tools and tactics that can help you think smarter and more creatively. Doug Hall and David Wecker work with executives, entrepreneurs, kids, teachers—and everyone who hungers for more wisdom, creativity, and personal growth—to invent ideas for solving problems 52 weeks a year using the Eureka! Way. Jump Start Your Brain Version 2.0 is your guide to a counter-corporate culture approach to creativity, urging you to break rules with childlike abandonment—and have fun doing it. The methods are tried and tested to make your brain 500 percent more creative! Get your cranium flowing with new feats of imagination. This book is a hotbed of innovation, turning the art of creativity into a reliable, renewable science to help you at every age. The Eureka! Way pushes the fear out and puts the fun back into the game. “[Doug Hall is] an eccentric entrepreneur who just might have what we’ve all been looking for—the happy secret to success.” —Dateline NBC “We’ve found Doug Hall’s methods to be different than most. They work.” —Michele Wojtyna, Pepsi-Cola Company