From the bestselling co-author of The Challenger Sale, a paradigm-shattering approach to overcoming customer indecision and closing more sales In sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and your business. But this approach backfires dramatically. Why? Because it completely gets wrong the primary driver behind purchasing decision-making: once purchase intent is established, customers no longer care about succeeding. What they really care about is not failing. For years, sales expert Matthew Dixon has been busting longstanding business myths. Now in The JOLT Effect, he and co-author Ted McKenna turn their trademark analysis and latest research to the vital and growing problem of customer indecision—and offer a shocking new approach that turns conventional wisdom on its head. Drawing on a brand-new, first-of-its-kind study of more than two and a half million sales conversations from across industry, they reveal the surprising truth that high-performing sales reps grasp and their average-performing peers don’t: only by addressing the customer’s fear of failure can you get indecisive buyers to go from verbally committing to actually pulling the trigger. Packed with robust data, counterintuitive insights, and practical guidance, The JOLT Effect is the playbook for any salesperson or sales leader who wants to close the gap between customer intent and action—and close more sales.

The author explains why he believes the electric vehicle is going to rise to the top of the personal automobile market, discusses the benefits of electric cars, and considers the possible role of the electric vehicle in the transformation of the United States from an oil-based to an electric-powered economy.

The death of a child. Life-threatening illness. Plane crashes. Terror attacks. Natural disasters. Some of us never fully recover from unimaginable traumas like these, but some not only survive—they bounce back to thrive and grow. Jolt tells the stories of people transformed by trauma, and the new paths that they pursue. • Molly McDonald was an affluent suburban Detroit mom who faced financial ruin following a diagnosis of breast cancer. She started The Pink Project, which provides transitional financial assistance to low-income breast cancer patients. • Liz and Steve Alderman lost their son in the World Trade Center on 9/11. As a tribute to him, they launched a foundation that builds and operates mental health clinics in post-conflict countries. More than ten years later, the foundation is going strong. • John Gallina and Dale Beatty, both veterans of the Iraq War, suffered traumatic injuries. When they came home, they started Purple Heart Homes, a nonprofit that provides housing solutions for homeless and low-income veterans. • Lucy McBath suffered the horrifying murder of her teenage son in a high-profile white-on-black shooting. Lucy quit her job as a flight attendant and has become a nationally known advocate for gun control. Jolt: Stories of Trauma and Transformation tells the compelling stories of people who have moved beyond trauma to ask, “How can I make my life—and the lives of others—better?”

In Jolt! television producer, social media guru, and cultural commentator Phil Cooke helps you discover how you can navigate today's culture of disruption and actually use it to your advantage. You'll learn that changing a company and changing your life are based on virtually the same key principles. The world is changing at light speed, but mastering the power of change can revolutionize your business and your life. Stop feeling overwhelmed with changing technology, culture, business, trends, and values and regain the confidence that can give you a real advantage. The book reveals twenty-five "jolts" that anyone can leverage to establish a new direction, maximize potential, overcome insecurity, and create an amazing future and legacy. Jolt! will revolutionize your thinking and shake up your life!

A bestselling YA thriller exploring death, revenge and morality. 'The challenge of the Coast to Coast was for the whole PE class to get itself from one side of the island to the other in under six days. "Where to?" "The bush," I croaked. "Hide." We cut back to the right, down off the track, crashing through the undergrowth and sliding down steep slopes. After a couple of minutes we stumbled to a stop, pressed in close ... we waited and listened, the others with their heads bursting with questions, mine spinning with answers I didn’t want to believe. ' Marko surfaces from a drug-induced haze to find himself hidden from the world in a psychiatric ward. He is certain the ‘Doctor’ means to kill him, but he in turn has vengeful plans of his own. Who are these people and what happened to the others? Who can Marko trust and how much time does he have? Time enough to write it all down, his story of a coast to coast trip and the earthquake that ripped his world apart. A ‘top-notch thriller’

A New York Times Bestselling series “Hilarious and charming. The most lovable duo since Frog and Toad.” —NYT-bestselling creator of the Dog Man and Captain Underpants series, Dav Pilkey Narwhal and Jelly are back in action for a SUPER adventure! Join Super Narwhal and sidekick Jelly Jolt as they take on three SUPER new stories in this early graphic novel series. Happy-go-lucky Narwhal and no-nonsense Jelly find their inner superheroes in three new under-the-sea adventures. In the first story, Narwhal’s superhero alter-ego is revealed, and Narwhal enlists Jelly to help figure out what their superpower is. Next, Narwhal helps a friend find his way back home. In the third story, Jelly is feeling blue and Narwhal comes to the rescue. Ben Clanton showcases the joys of friendship and the power of believing in yourself and others through this irresistible duo.

Jolt! Provides the burst of fresh thinking needed to upgrade yourself from ordinary to extraordinary Are your habits and limiting beliefs holding you back in your professional and personal life? Are you stuck stagnating in your comfort zone? What you need is a jolt. Organizations are no longer looking for people who turn up and do a good job; they are looking for the extraordinary. So it’s time to get motivated, be positive and make exceptional things happen. Jolt will help you recognize that in many situations it’s not a lack of skill that’s holding you back but your own limiting beliefs and habitual thinking. Deep within all of us lies an inner spark to be unleashed, if only we can find the way to shape our thinking, carve out the right action, and rock the world. Jolt will show you how to: • Shake up your thinking, embrace the new and unleash the extraordinary version of yourself • Help make a sustainable gear change • Recognize the habits and limiting beliefs holding you back • Test out new ways of thinking and doing things