-Features Japanese style typeface works from design masters, such as Ryuta Ishikawa, Takahashi Yoshiharu, Toshiyasu Nanbu and Shinnoske Sugisaki. Each stringently selected work has a detailed description from the designer revealing the design concept and creative process -Different design and applications of Japanese style typeface are systematically divided into four parts: corporate image (Logo, promotion, vision identity system), product packaging, poster and book -More than 1000 graphic and application images are involved with the aim of thoroughly presenting the works Japanese-style typeface is not only used to express ideas in daily life, but also becomes an important part in commercial design. This book is the collection of classic and ingenious works, which are both artistic and practical. It can also be seen as a reference that can inspire readers and improve their aesthetic value and design competence.

The expressiveness of type cannot be denied. With unlimited variations possible, designers have the ability to create and customize typefaces for any given application. By adjusting size or line weight, in bold or italics, with or without serifs and in fluid or straight lines, characters can be adapted to any clients needs to evoke responses from the aesthetic to the emotional. In this collection of typefaces and applications created by Japanese designers, both traditional kanji as well as Latin alphabet characters are employed to create designs that are both attractive and effective. Includes a variety of applications from packaging and product design to branding and logotype design.

"This book offers articles focused on key issues concerning the development, design, and analysis of global IT"--Provided by publisher.

A classic and indispensable account of graphic design history from the Industrial Revolution to the present Now in its third edition, this acclaimed survey explores the evolution of graphic design from the 19th century to the present day. Following an exploration of design’s prehistory in ancient civilizations through the Industrial Revolution, author Stephen J. Eskilson argues that modern design as we know it grew out of the influence of Victorian-age reformers. He traces the emergence of modernist design styles in the early 20th century, examining the wartime politicization of regional styles. Richly contextualized chapters chronicle the history of the Bauhaus and the rise of the International Style in the 1950s and ’60s, and the postmodern movement of the 1970s and ’80s. Contemporary considerations bring the third edition up to date, with discussions of app design, social media, emojis, big data visualization, and the use of animated graphics in film and television. The contemporary phenomenon of the citizen designer, professionals who address societal issues either through or in addition to their commercial work, is also addressed, highlighting protagonists like Bruce Mau and the Center for Urban Pedagogy. This edition also features 45 additional images, an expanded introduction and epilogue, and revised text throughout. A newly redesigned interior reinforces the fresh contents of this now-classic volume.

Language Culture Type grew out of the first international type-design competition, the 2001 bukva: raz!, whose goal was to promote global cultural pluralism, interaction, and diversity in typographic communications. The book lavishly presents the winning entries, along with information about each typeface, its language, and its designer. A series of essays gives context for the interplay of types and languages in the world today -- including the attempt to mesh all existing scripts into a single digital encoding system called Unicode. It also delves into the specific issues around developing typefaces for the many linguistic cultures in the world, from the various Cyrillic letterforms to Vietnam's ancient ideographic script.

A strikingly illustrated guide for graphic designers, teachers, and students of typography from the author of The Designer’s Dictionary of Color. The Designer’s Dictionary of Type follows in the footsteps of The Designer’s Dictionary of Color, providing a vivid and highly accessible look at an even more important graphic design ingredient: typography. From classic fonts like Garamond and Helvetica to modern-day digital fonts like OCR-A and Keedy Sans, award-winning designer Sean Adams demystifies 48 major typefaces, describing their history, stylistic traits, and common application. Adams once again provides eye-catching illustrated examples, this time showcasing the beauty and expressiveness of typography, as employed by the world’s greatest designers. Organized by serif, sans-serif, script, display, and digital typefaces, this book will be a vital guide for designers, teachers, or students looking to gain a foundational understanding of the art, practice, and history of typography.