Global Meets Digital

Global Meets Digital
Title Global Meets Digital PDF eBook
Author Vinod Jain
Publisher CRC Press
Total Pages 232
Release 2023-06-02
Genre Business & Economics
ISBN 1000885291

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The world today is at the intersection of two megatrends – Globalization and Digitalization – a business revolution unfolding in real time. Global Meets Digital captures the many nuances of this revolution succinctly, including its impact on our lives and business. An immediate implication of this revolution is that the economic principles that underpinned business and strategy for hundreds of years, such as diminishing returns to scale and resource scarcity, are no longer valid for a large and growing number of products and services. The book will challenge you to think differently not just about digital products, but also about physical products. In the global-digital world, products are of three kinds—physical, digital, and smart machines (products that are both physical and digital, and connected to the internet)—a distinction missed by most books on strategy and global business. The economics of each kind of products is distinct from that of the others, which has strategic implications for all kinds of businesses –implications such as how to compete and how to create and capture value. With several mini case studies and over 100 company examples, the book covers themes and cutting-edge issues like the paradox of globalization, digital disruption, disruptive business models, exponential technologies, Internet of Things, competition in digital markets, winner-take-all market dynamics, Industry 4.0, how to innovate, strategizing for the New Normal, and value creation and value capture in both B2C and B2B contexts. The book derives its underpinnings from the practice of global and digital business, while theory remains in the background. Intended specifically for an executive/professional audience, Global Meets Digital should also be of value to business students and professors learning to dip their toes into a digital world. Vinod Jain is an expert in global and digital strategy, award-winning professor, Fulbright Scholar, and author of an MBA textbook, Global Strategy. He taught at the Rutgers Business School, Newark and New Brunswick, and the Robert H. Smith School of Business, University of Maryland, College Park. At Maryland, he was also the Founding Director of the federally funded Center for International Business Education and Research and Academic Director of Smith School’s Executive MBA program in China. Since leaving Maryland, he has taught in China, Denmark, Finland, Poland, and India as a visiting or term professor. His opinion pieces have appeared in The Washington Post, The Baltimore Sun, Mensa Bulletin, and Economic Times and Mint (India's #1 and #2 business dailies), among other media. In the past, he worked as a middle- and senior-level executive with American and British multinationals. Vinod has a PhD in Strategy and International Business from the University of Maryland, College Park, MS in Management from UCLA, and MS and BS (Hons) in Statistics from the Indian Statistical Institute, Calcutta.

Contemporary Hispanic Poets: Cultural Production in the Global, Digital Age

Contemporary Hispanic Poets: Cultural Production in the Global, Digital Age
Title Contemporary Hispanic Poets: Cultural Production in the Global, Digital Age PDF eBook
Author John Burns
Publisher Cambria Press
Total Pages 208
Release 2015-03-15
Genre Poetry
ISBN 162196745X

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Poets writing in Spanish by the end of the twentieth century had to contend with globalization as a backdrop for their literary production. They could embrace it, ignore it or potentially re-imagine the role of the poet altogether. This book examines some of the efforts of Spanish-language poets to cope with the globalizing cultural economy of the late twentieth century. This study looks at the similarities and differences in both text and context of poets, some major and some minor, writing in Chile, Mexico, the Mexican-American community and Spain. These poets write in a variety of styles, from highly experimental approaches to poetry to more traditional methods of writing. Included in this study are Chileans Raúl Zurita and Cecilia Vicuña, Spaniards Leopoldo María Panero and Luis García Montero, Mexicans Silvia Tomasa Rivera and Guillermo Gómez Peña, and Mexican-American Juan Felipe Herrera. Some of them embrace (and are even embraced by) media both old and new whereas others eschew it. Some continue their work in the vein of national traditions while others become difficult to situate within any one single national tradition. Exploring the varieties of strategies these writers employ, this book makes it clear that Spanish-language poets have not been exempt from the process of globalization. Individually, these poets have been studied to varying degrees. Globalization has been studied extensively from a variety of disciplinary approaches, particularly in the context of the Latin American region and Spain. However, it is a relative rarity to see poets being studied, as they are in this work, in terms of their relationship to globalization. Taken as a sample or snapshot of writing tendencies in Latin American and Spanish poetry of the late twentieth century, this book studies them as part of a greater circuit of cultural production by establishing their literary as well as extra-literary genealogies and connections. It situates these poets in terms of their writing itself as well as in terms of their literary traditions, their methods of contending with neoliberal economic models and global information flows from the television and Internet. Although many literary critics attempt to study the connections and relationships between poetry and the world beyond the page, few monographs go about it the way this one does. It takes a transatlantic approach to contemporary Spanish-language poetry, focusing on poets on poets from Spain and the American continent, emphasizing their connections, commonalities and differences across increasingly porous borders in the age of information. The relationship between text and context is explored with a cultural studies approach, more often associated with media studies than with literary studies. Literature is not treated as a privileged object of isolated study, but rather as a system of ideas and images that is deeply interwoven with other forms of human expression that have arisen in the last decades of the twentieth century. The result is a suggestive analysis of the figure of the poet in the broader globalized marketplace of cultural goods and ideas. Contemporary Hispanic Poets: Cultural Production in the Global, Digital Age is an important book for library collections in Spanish, Latin American and Iberian Studies, Chicano Studies.

Digital Solidarities, Communication Policy and Multi-stakeholder Global Governance

Digital Solidarities, Communication Policy and Multi-stakeholder Global Governance
Title Digital Solidarities, Communication Policy and Multi-stakeholder Global Governance PDF eBook
Author Marc Raboy
Publisher Peter Lang
Total Pages 312
Release 2010
Genre Civil society
ISBN 9781433107405

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In 2003 and again in 2005, the international community was called by the United Nations to take part in a World Summit on the Information Society (WSIS). This two-phased summit placed an unprecedented global spotlight on information and communication issues. At the same time, the WSIS represented a grand experiment in global governance: the active participation of non-governmental stakeholders in the development of public policies at the international level. Digital Solidarities, Communication Policy and Multi-stakeholder Global Governance examines the actors, structures and themes that shaped the WSIS with a particular focus on the role played by civil society. The book investigates how civil society self-organization has continued post-WSIS through the Internet Governance Forum (IGF) and other policymaking venues, and reflects on what the WSIS experience reveals about the challenges and opportunities embedded in the notion of multi-stakeholder governance and its implications for understanding global communication.

Global Digital Technology Convergence

Global Digital Technology Convergence
Title Global Digital Technology Convergence PDF eBook
Author Ewa Lechman
Publisher Taylor & Francis
Total Pages 137
Release 2024-04-11
Genre Business & Economics
ISBN 1040050123

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Since the 1970s, we have witnessed unprecedented diff usion of digital technologies in both speed and geographic coverage. These technologies are pervasive and disruptive, and lead to profound shifts and transformations in societies and economies. Many claim that emerging network externalities are the principal phenomenon driving the process of technology diff usion and determining its in-time dynamics. This book analyzes the unique role network eff ects play in the process of digital technology diff usion. Using the time span of 1980–2022 and data from over 180 countries, the authors examines the strength and determinants of emerging network externalities in the process of digital technology diffusion across the world. Moreover, using international case studies it traces the process of technology convergence and technology convergence club formation, intending to answer whether cross-country gaps are diminishing or rather growing, and if countries form unique ‘clubs’ within which a rapid convergence occurs. Global Digital Technology Convergence is written for scholars and researchers in the fi elds of technology and innovation management, information and communication technology, economic development and the economics of innovation.

Global and National Soils and Terrain Digital Databases (SOTER)

Global and National Soils and Terrain Digital Databases (SOTER)
Title Global and National Soils and Terrain Digital Databases (SOTER) PDF eBook
Author Food and Agriculture Organization of the United Nations. Land and Water Development Division
Publisher Food & Agriculture Org.
Total Pages 136
Release 1993
Genre Technology & Engineering
ISBN 9789251034293

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Developing Successful Global Strategies for Marketing Luxury Brands

Developing Successful Global Strategies for Marketing Luxury Brands
Title Developing Successful Global Strategies for Marketing Luxury Brands PDF eBook
Author Mosca, Fabrizio
Publisher IGI Global
Total Pages 351
Release 2021-03-26
Genre Business & Economics
ISBN 1799858839

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In recent times, the advent of new technologies, the concerns about sustainability, and the new tastes of the youngest generations of luxury consumers have affected the traditional dynamics of the luxury goods markets. These emerging issues have caused significant changes in the marketing of luxury goods. Sustainable development is not a new practice in the luxury market but is of increasing importance. The real challenge is for luxury companies to overcome the residual corporate social responsibility perspective to embrace a real integration of environmental, ethical, and social concerns into the corporate strategy. Integrated output and sustainable processes, the introduction of non-financial reporting as operational practice, and a new orientation to circular economy practices are emerging issues that still today request for a deeper exploration both on the academic and managerial point of view. Digitalization is another relevant issue that is reshaping the business model of luxury companies. Big data, blockchain, omnichannel experience, and digital customer experience represent the main digital challenges that luxury brand companies are facing nowadays. Luxury brands must keep up with these digital demands and sustainability concerns to maintain their position in the global market. Developing Successful Global Strategies for Marketing Luxury Brands upgrades the most relevant theoretical frameworks and empirical research about the marketing of luxury goods. This book is focused on contemporary issues affecting luxury industries such as digital transformation (blockchain, big data, analytics, innovation processes), sustainable development, changes in luxury consumers’ behavior, integration between physical and online channels, and the development of social media marketing strategies. Chapters will cover areas of marketing, management, buyer behavior, and international business, creating a multidisciplinary approach for this book. This book is ideal for scholars, local government agencies and public bodies, managers, luxury business owners, along with practitioners, stakeholders, researchers, academicians, and students who are interested in emerging issues affecting the luxury market, such as sustainability and digital transformation.

Digital Transformation and Global Society

Digital Transformation and Global Society
Title Digital Transformation and Global Society PDF eBook
Author Daniel A. Alexandrov
Publisher Springer
Total Pages 403
Release 2018-11-09
Genre Computers
ISBN 3030028461

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This two volume set (CCIS 858 and CCIS 859) constitutes the refereed proceedings of the Third International Conference on Digital Transformation and Global Society, DTGS 2018, held in St. Petersburg, Russia, in May/June 2018. The 75 revised full papers and the one short paper presented in the two volumes were carefully reviewed and selected from 222 submissions. The papers are organized in topical sections on e-polity: smart governance and e-participation, politics and activism in the cyberspace, law and regulation; e-city: smart cities and urban planning; e-economy: IT and new markets; e-society: social informatics, digital divides; e-communication: discussions and perceptions on the social media; e-humanities: arts and culture; International Workshop on Internet Psychology; International Workshop on Computational Linguistics.