A study of the theory and practice of public relations on the Internet. It offers comprehensive advice on every aspect from understanding the difference between real world and virtual publics to PR tricks and techniques that attract new customers and keep the old ones coming back. It features well-known cases and quotes from the founders of successful Web sites.

A Logical Introduction to Probability and Induction is a textbook on the mathematics of the probability calculus and its applications in philosophy. On the mathematical side, the textbook introduces these parts of logic and set theory that are needed for a precise formulation of the probability calculus. On the philosophical side, the main focus is on the problem of induction and its reception in epistemology and the philosophy of science. Particular emphasis is placed on the means-end approach to the justification of inductive inference rules. In addition, the book discusses the major interpretations of probability. These are philosophical accounts of the nature of probability that interpret the mathematical structure of the probability calculus. Besides the classical and logical interpretation, they include the interpretation of probability as chance, degree of belief, and relative frequency. The Bayesian interpretation of probability as degree of belief locates probability in a subject's mind. It raises the question why her degrees of belief ought to obey the probability calculus. In contrast to this, chance and relative frequency belong to the external world. While chance is postulated by theory, relative frequencies can be observed empirically. A Logical Introduction to Probability and Induction aims to equip students with the ability to successfully carry out arguments. It begins with elementary deductive logic and uses it as basis for the material on probability and induction. Throughout the textbook results are carefully proved using the inference rules introduced at the beginning, and students are asked to solve problems in the form of 50 exercises. An instructor's manual contains the solutions to these exercises as well as suggested exam questions. The book does not presuppose any background in mathematics, although sections 10.3-10.9 on statistics are technically sophisticated and optional. The textbook is suitable for lower level undergraduate courses in philosophy and logic.

For most of the book the only prerequisites are the basic facts of algebraic geometry and number theory."--BOOK JACKET.

In recent years rough set theory has attracted the attention of many researchers and practitioners all over the world, who have contributed essentially to its development and applications. Weareobservingagrowingresearchinterestinthefoundationsofroughsets, including the various logical, mathematical and philosophical aspects of rough sets. Some relationships have already been established between rough sets and other approaches, and also with a wide range of hybrid systems. As a result, rough sets are linked with decision system modeling and analysis of complex systems, fuzzy sets, neural networks, evolutionary computing, data mining and knowledge discovery, pattern recognition, machine learning, and approximate reasoning. In particular, rough sets are used in probabilistic reasoning, granular computing (including information granule calculi based on rough mereology), intelligent control, intelligent agent modeling, identi?cation of autonomous s- tems, and process speci?cation. Methods based on rough set theory alone or in combination with other - proacheshavebeendiscoveredwith awide rangeofapplicationsinsuchareasas: acoustics, bioinformatics, business and ?nance, chemistry, computer engineering (e.g., data compression, digital image processing, digital signal processing, p- allel and distributed computer systems, sensor fusion, fractal engineering), de- sion analysis and systems, economics, electrical engineering (e.g., control, signal analysis, power systems), environmental studies, informatics, medicine, mole- lar biology, musicology, neurology, robotics, social science, software engineering, spatial visualization, Web engineering, and Web mining.

This book constitutes the proceedings of the 14th International Conference on Web Information Systems Engineering, WISE 2013, held in Nanjing, China, in October 2013. The 48 full papers, 29 short papers, and 10 demo and 5 challenge papers, presented in the two-volume proceedings LNCS 8180 and 8181, were carefully reviewed and selected from 198 submissions. They are organized in topical sections named: Web mining; Web recommendation; Web services; data engineering and database; semi-structured data and modeling; Web data integration and hidden Web; challenge; social Web; information extraction and multilingual management; networks, graphs and Web-based business processes; event processing, Web monitoring and management; and innovative techniques and creations.

This is a history of the use of Bayes theoremfrom its discovery by Thomas Bayes to the rise of the statistical competitors in the first part of the twentieth century. The book focuses particularly on the development of one of the fundamental aspects of Bayesian statistics, and in this new edition readers will find new sections on contributors to the theory. In addition, this edition includes amplified discussion of relevant work.