In today's world where reality is simulated, societal relations are increasingly virtualized and social relations have started to be realized in digital environments. Individuals gaining belonging in the virtual universe by adopting digital identity produce daily life practices through social networks and cyberspaces and create new social structures. In our digitalized practices, the individual uses the delights and pleasures that they suppress and cannot reveal in the real universe in the transparent depth of the virtual universe and share their feelings and thoughts. Along with the identity created by the individual, who is not visible in the social sphere, in the virtual universe, their desires and pleasures have also become visible, known, and traced. In this sense, digital society is a way of effecting the similarities between ways of doing business, forms of visibility, and understandability protocols.

The digital traces that people leave behind as they conduct their daily lives provide a powerful resource for businesses to better understand the dynamics of an otherwise chaotic society. Digital technologies have become omnipresent in our lives and we still do not fully know how to make the best use of the data these technologies could harness. Businesses leveraging big data appropriately could definitely gain a sustainable competitive advantage. With a balanced mix of texts and cases, this book discusses a variety of digital technologies and how they transform people and organizations. It offers a debate on the societal consequences of the yet unfolding technological revolution and proposes alternatives for harnessing disruptive technologies for the greater benefit of all. This book will have wide appeal to academics in technology management, strategy, marketing, and human resource management.

This new volume looks at a selection of important issues resulting from the digitization of society, which has fundamentally transformed organizations. These new technological innovations are creating new opportunities as well as new challenges. This volume considers the emerging paradigm of digitization in economy and society, which covers a wide spectrum of digitization processes and consequences, accelerated by the current COVID-19 pandemic, the lockdown scenario, and the increase in digitization by individuals, businesses, and governments. The book explores digital social trends, digital marketing, and the service industry, as well as the societal consequences of technologies and solutions to those problems. The diverse topics include the societal impact of digitization on gender issues, virtual relationships, e-government, online privacy, the gig economy (using Uber as an example), work life changes, online education, online media health public service advertisements, loneliness of the elderly, and more. This book is essential reading for students and faculty of social sciences, economics, and management technology to understand the broad dimensions of digitization in our everyday life and the theoretical and practical utilization and outcome of digitization.

The book presents a collection of papers by researchers from several different institutions on a wide range of digital issues: digitalization and literacy, game, law, culture, politics, health, economy, civil society, photograph. The book addresses researchers, educators, sociologists, lawyers, health care providers.

Essay from the year 2018 in the subject Sociology - Individual, Groups, Society, grade: 1,0, , language: English, abstract: This essay investigates the impact of digital life on society. Therefore, in order to come to a conclusion, positive and negative impacts will be discussed. On the one hand, its current impact will be mentioned. On the other hand, possible future impacts will be shown as well. Negative influence on friendships, caused by online communication, have an impact on the trust between people. Digital overload causes stress and emotional disadvantages. However, digital development enables innovation and other aspects that make humans life easier. The healthcare industry benefits from the digital life, whether it is about the control of pregnancy or access to information. Wearables will play a key role in the future and shall relieve effort. Another benefit is the use of efficient services. Digital life allows us to receive online education at any time and almost everywhere. Information for research can be easily found through search engines which can provide thousands of results for a single question. Online platforms allow a faster, more efficient way to get purchases done with the added comfort of doing it from wherever you want to. In the end, the benefits of digital life on society overweigh the negative aspects.

The concept of digitalization captures the widespread adoption of digital technologies in our lives, in the structure and functioning of organizations and in the transformation of our economy and society. Digital technologies for data processing and communication underly high-impact innovations including the Internet of Things, wireless multimedia, artificial intelligence, big data, enterprise platforms, social networks and blockchain. These digital innovations not only bring new opportunities for prosperity and wellbeing but also affect our behaviors, activities, and daily lives. They enable and shape new forms of production and new working practices in sectors such as manufacturing, healthcare, logistics and supply chains, energy, and public and business services. Digital innovations are not purely technological but form part of comprehensive systemic innovations of a sociotechnical and networked nature, requiring the alignment of technology, processes, organizations, and humans. Examples are platform-based work, customer driven value creating networks, and urban public service systems. Building on widespread networking, algorithmic decisions and sharing of personal data, these innovations raise intensive societal and ethical debates regarding key issues such as data sovereignty and privacy intrusion, business models based on data surveillance and negative externalization, quality of work and jobs, and market dominance versus regulation. In this context, this book focuses on the implications of digitalization for the domain of work. The book studies the changing nature of work as well as new forms of digitally enabled organizations, work practices and cooperation. The book sheds light on the technological, economic, and political forces shaping the new world of work and on the prospects for human-centric and responsible innovations.

This proceedings book presents the outcomes of the VII International Scientific Conference “Digital Transformation of the Economy: Challenges, Trends, New Opportunities”, which took place in Samara, Russian Federation, on April 26–27, 2019. Organized by the Samara State University of Economics, the conference chiefly focused on digital economy issues, such as theoretical preconditions for the development of economic systems in the digital age and specific practical issues related to real-world business practice. Consisting of six chapters corresponding to the thematic areas of the conference, and written by scientists and practitioners from different regions of Russia, Kazakhstan, the Czech Republic and Germany, the book offers answers to the most pressing questions for today’s business community: - How is our world changing under the influence of digital technology? - Is sustainable economic development a myth or reality in the context of digitalization? - What threats and opportunities does digitalization bring? - What are realities and prospects of digitalization in the context of business practice? - How do we create a digital infrastructure for the economy? - How should the legal environment of the economy be transformed in the context of digitalization? The conclusions and recommendations presented are not recipes for solving the existing economic problems, but instead are intended for use in further research on transformation processes in the economy and in the development of state economic policies in various countries and regions.