MOORE/DEALING WITH DARWIN

Geoffrey Moore is one of the most respected and bestselling names in business books. In his widely quoted Crossing the Chasm, he identified and addressed the greatest challenge facing new ventures. Now he’s back with a book for established businesses that need to learn how to adapt—or suffer the slow declines into marginalized performance that have characterized so many Fortune 500 icons in recent years. Deregulation, globalization, and e-commerce are exerting unprecedented pressures on company profits. In this new economic ecosystem, companies must dramatically differentiate from their direct competitors—or risk declining performance and eventual extinction. But how do companies choose the right innovation strategy? Or overcome internal inertia that resists the kind of radical commitments needed to truly set the company’s offers apart? Illustrating his arguments with more than one hundred examples and a full-length case study based on his unprecedented access to Cisco Systems, Moore shows businesses how to meet today’s Darwinian challenges, whether they’re producing commodity products or customized services. For companies whose competitive differentiation to the marketplace is still effective, he demonstrates how innovations in execution can help boost productivity, whether a company is competing in a growth market, a mature market, or even a declining market. For companies in danger of succumbing to competitive pressures, he shows how to overcome inertia by engaging the entire corporate community in an unceasing commitment to innovate and evolve. For any business competing in today’s eat-or-be-eaten economic jungle, this groundbreaking guide shows not only how to survive, but also thrive.

A compelling portrait of a unique moment in American history when the ideas of Charles Darwin reshaped American notions about nature, religion, science and race “A lively and informative history.” – The New York Times Book Review Throughout its history America has been torn in two by debates over ideals and beliefs. Randall Fuller takes us back to one of those turning points, in 1860, with the story of the influence of Charles Darwin’s just-published On the Origin of Species on five American intellectuals, including Bronson Alcott, Henry David Thoreau, the child welfare reformer Charles Loring Brace, and the abolitionist Franklin Sanborn. Each of these figures seized on the book’s assertion of a common ancestry for all creatures as a powerful argument against slavery, one that helped provide scientific credibility to the cause of abolition. Darwin’s depiction of constant struggle and endless competition described America on the brink of civil war. But some had difficulty aligning the new theory to their religious convictions and their faith in a higher power. Thoreau, perhaps the most profoundly affected all, absorbed Darwin’s views into his mysterious final work on species migration and the interconnectedness of all living things. Creating a rich tableau of nineteenth-century American intellectual culture, as well as providing a fascinating biography of perhaps the single most important idea of that time, The Book That Changed America is also an account of issues and concerns still with us today, including racism and the enduring conflict between science and religion.

From the acclaimed historian of global empire, the dramatic story of how steam power reshaped our cities and our seas, and forged a new world order Steam power transformed our world, initiating the complex, resource-devouring industrial system the consequences of which we live with today. It revolutionized work and production, but also the ease and cost of movement over land and water. The result was to throw open vast areas of the world to the rampaging expansion of Europeans and Americans on a scale previously unimaginable. Unlocking the World is the captivating history of the great port cities which emerged as the bridgeheads of this new steam-driven economy, reshaping not just the trade and industry of the regions around them but their culture and politics as well. They were the agents of what we now call 'globalization', but their impact and influence, and the reactions they provoked, were far from predictable. Nor were they immune to the great upheavals in world politics across the 'steam century'. This book is global history at its very best. Packed with fascinating case histories (from New Orleans to Montreal, Bombay to Singapore, Calcutta to Shanghai), individual stories and original ideas, Darwin's book allows us, for better or worse, to see the modern age taking shape.

Throughout history, some books have changed the world. They have transformed the way we see ourselves—and each other. They have inspired debate, dissent, war and revolution. They have enlightened, outraged, provoked and comforted. They have enriched lives—and destroyed them. Now, Penguin brings you the works of the great thinkers, pioneers, radicals and visionaries whose ideas shook civilization, and helped make us who we are. Penguin's Great Ideas series features twelve groundbreaking works by some of history's most prodigious thinkers, and each volume is beautifully packaged with a unique type-drive design that highlights the bookmaker's art. Offering great literature in great packages at great prices, this series is ideal for those readers who want to explore and savor the Great Ideas that have shaped the world.

Delineates a lifestyle at the top of English society and intelligentsia. This cookbook includes unlikely dishes such as Turnips Cresselly and Penally Pudding. It also features the recipe for boiling rice in Charles Darwin's own hand.