Cross-Cultural Communication of Chinese Brands

Cross-Cultural Communication of Chinese Brands
Title Cross-Cultural Communication of Chinese Brands PDF eBook
Author Jingyun Zhang
Publisher Springer Nature
Total Pages 372
Release
Genre
ISBN 9819713714

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Doing business in China. Negotiating cross cultural communication

Doing business in China. Negotiating cross cultural communication
Title Doing business in China. Negotiating cross cultural communication PDF eBook
Author Hakime Isik-Vanelli
Publisher GRIN Verlag
Total Pages 35
Release 2004-07-04
Genre Business & Economics
ISBN 3638288056

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Seminar paper from the year 2003 in the subject Business economics - Business Management, Corporate Governance, grade: Distinction, Bond University Australia, 40 entries in the bibliography, language: English, abstract: China is the most populous country in the world with a population of 1.25 billion and the third largest country after Russia and Canada is China. For many this is an opportunity. China is rich in culture and this guide is created to look specifically at cultural dimensions and assist companies with the cross-cultural aspects of doing business in China. As the culture varies from region to region this guide uses a holistic approach. It addresses how the Chinese culture is different from other cultures and demonstrates different situations to consider before doing business in China. This guide is an adventure divided into six major sections including cultural dimensions, communication cross culturally, negotiation cross culturally, team work in China, selection of expatriates, and business ethics for China. Recommendations are made within each section. The appendix enclosed is also very useful for further explanation of examples given within this guide. Although China is the largest market it is also is one of the greatest cultural challenges. Deeply rooted into the Chinese society is a partnership waiting to blossom. This guide is created to prepare companies for the cross-cultural aspect of the partnership. As the Chinese proverb says each journey begins with one single step.

Chinese Culture in a Cross-cultural Comparison

Chinese Culture in a Cross-cultural Comparison
Title Chinese Culture in a Cross-cultural Comparison PDF eBook
Author Michael B. Hinner
Publisher Freiberger Beiträge zur interkulturellen und Wirtschaftskommunikation
Total Pages 0
Release 2014
Genre Business communication
ISBN 9783631611609

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China has become a very important market for many companies. In order to conduct business in a particular country, it is necessary to understand the culture of that country. The contributing authors help explain the various facets of Chinese culture revolving around communication, business negotiations, and conflict management.

Decoding China

Decoding China
Title Decoding China PDF eBook
Author Diego Gilardoni
Publisher Createspace Independent Publishing Platform
Total Pages 154
Release 2017-02-15
Genre
ISBN 9781537526508

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"It has worked before; it will work in China. Many entrepreneurs make this assumption that could not be further from the truth." --- Understanding Chinese business culture is one of the keys for success in the Chinese market. The book combines an intellectual analysis of Chinese Culture with a practical perspective on how it affects business and work relationships. Whether you are planning to operate in the Chinese market or you have to deal with Chinese companies in your home country, this book will provide you with a framework that will help you to prepare a culturally intelligent strategy. Many companies around the world are increasingly dealing with Chinese counterparts, and having a good knowledge of Chinese cultural codes is essential to avoid issues and pitfalls that can often derail a business.

Cultural Impact on International Branding

Cultural Impact on International Branding
Title Cultural Impact on International Branding PDF eBook
Author Zhenyi Li
Publisher
Total Pages 156
Release 2001
Genre Brand choice
ISBN

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Summary in Chinese.

Cultural Differences in Managing Cross-Cultural Interaction between German and Chinese Employees

Cultural Differences in Managing Cross-Cultural Interaction between German and Chinese Employees
Title Cultural Differences in Managing Cross-Cultural Interaction between German and Chinese Employees PDF eBook
Author Laura Schiffner
Publisher GRIN Verlag
Total Pages 25
Release 2013-01-21
Genre Business & Economics
ISBN 3656355665

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Studienarbeit aus dem Jahr 2012 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Note: 2,0, Technische Universität Carolo-Wilhelmina zu Braunschweig, Veranstaltung: Topics in Intercultural Communication, Sprache: Deutsch, Abstract: The Chinese market is one of the most successful developing regions of the world. Today, it offers enormous possibilities for (German) companies to invest in this market i. a. though the delegation employees to China as well as the integration of Chinese employees in Germany. Due to the skill shortages it will become more necessary than ever to recruit high potentials, to transfer and to share knowledge about a certain business unit.Integrity and commitment are the most essential factors for a successful cooperation and teamwork within the company as well as for company`s success. Therefore it will be necessary to have a cooperative atmosphere with a mutual cultural understanding. Every employee “must use cross-cultural skills” (Adler 2002: 136). As Adler mentioned, organizations consist of work groups which form the organization structure. The quality of these teams depends on cultural heterogeneities and its productivity and performance “depends on how well the team works together and uses its resources to accomplish the task” (Adler 2002: 139). This goal can only be reached by understanding foreign cultures and using diversity. Diversity implies differences in “preferences, habits, languages and cultures” (Guirdham 2005: 305). Multinational working groups und cultural diversity can be the key for a much higher effectiveness and success than homogenous teams. To develop an understanding for this purpose, Hofstede`s dimensions will be considered and analyzed, esp. against the background of Doing Business. Although, Hofstede`s concept of culture will be the basis for this work but moreover, the works of Adler, Guirdham, Beamer/Varner and Hall/Hall will play an additional role in this paper. This work will focus on multinational companies only, since the importance of intercultural business and cultural diversity is very high in contrast to domestic, multidomestic or multinational companies (cf. Adler 2002: 134). The following work shows the different cultural concepts in China and Germany and its relevance for a successful business, good collaboration and teamwork. Hofstede`s dimensions will be explained and applied in different contexts, by way of using different examples of employee participation, work-related behavioral patterns and conflict solving in organizations of different cultures. The examples refer to settings in organizations in Germany and China.

Business China

Business China
Title Business China PDF eBook
Author Peggy Kenna
Publisher McGraw-Hill Companies
Total Pages 68
Release 1994
Genre Business communication
ISBN

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This guide offers a smooth and problem-free transition between the American and Chinese business cultures. A concise, at-a-glance comparison of business styles, practices, and social customs, this book will bring readers up to speed on communication styles, business etiquette, body language, and more.