Consumer Behavior Theories
Title | Consumer Behavior Theories PDF eBook |
Author | Rajagopal |
Publisher | Business Expert Press |
Total Pages | 196 |
Release | 2018-02-25 |
Genre | Business & Economics |
ISBN | 1947441159 |
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This book critically examines and analyzes the classical and neoclassical behavioral theories in reference to consumer decision-making across the business cultures. Discussions in the book present new insights on drawing contemporary interpretations to the behavioral theories of consumers, and guide the breakthrough strategies in marketing.
Online Consumer Behavior
Title | Online Consumer Behavior PDF eBook |
Author | Angeline Close |
Publisher | Routledge |
Total Pages | 402 |
Release | 2012 |
Genre | Business & Economics |
ISBN | 1848729693 |
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First Published in 2012. Routledge is an imprint of Taylor & Francis, an informa company.
The Theory of Buyer Behavior
Title | The Theory of Buyer Behavior PDF eBook |
Author | John A. Howard |
Publisher | New York : Wiley |
Total Pages | 490 |
Release | 1969 |
Genre | Business & Economics |
ISBN |
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Consumer Behavior
Title | Consumer Behavior PDF eBook |
Author | John A. Howard |
Publisher | McGraw-Hill Companies |
Total Pages | 344 |
Release | 1977 |
Genre | Business & Economics |
ISBN |
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Consumer Behavior: Theory and Practice
Title | Consumer Behavior: Theory and Practice PDF eBook |
Author | Charles Glenn Walters |
Publisher | McGraw-Hill/Irwin |
Total Pages | 616 |
Release | 1974 |
Genre | Business & Economics |
ISBN |
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Consumer Behavior and the Behavioral Sciences
Title | Consumer Behavior and the Behavioral Sciences PDF eBook |
Author | Steuart Henderson Britt |
Publisher | |
Total Pages | 646 |
Release | 1966 |
Genre | Consumer behavior |
ISBN |
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Consumer Behavior and the Behavioral Sciences
Title | Consumer Behavior and the Behavioral Sciences PDF eBook |
Author | Steuart Henderson Britt |
Publisher | |
Total Pages | 592 |
Release | 1966 |
Genre | |
ISBN |
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