Commercial Nationalism
Title | Commercial Nationalism PDF eBook |
Author | Zala Volcic |
Publisher | Springer |
Total Pages | 202 |
Release | 2016-02-03 |
Genre | Law |
ISBN | 1137500999 |
This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.
Commercial Nationalism
Title | Commercial Nationalism PDF eBook |
Author | Zala Volcic |
Publisher | Springer |
Total Pages | 213 |
Release | 2016-02-03 |
Genre | Law |
ISBN | 1137500999 |
This book intervenes in discussions of the fate of nationalism and national identity by exploring the relationship between state appropriation of marketing and branding strategies on the one hand, and, on the other, the commercial mobilization of nationalist discourses.
Commercial Nationalism and Tourism
Title | Commercial Nationalism and Tourism PDF eBook |
Author | Leanne White |
Publisher | Channel View Publications |
Total Pages | 416 |
Release | 2017-01-19 |
Genre | Business & Economics |
ISBN | 1845415914 |
This book combines academic analysis and critical exploration to examine national narratives in the context of tourism and events around the world. It explores how particular narratives are woven to tell (and sell) a national story. By deconstructing images of the nation, it closely examines how national texts create key archival imagery that can promote tourism and events while also shaping national identity. It investigates the complex relationship between state appropriation of marketing strategies and the commercial use of nationalist discourses. The book aims to demystify the ways in which the nation is imagined by key organisers and organisations and then communicated to millions.
Commercial Nationalism and Tourism
Title | Commercial Nationalism and Tourism PDF eBook |
Author | Leanne White |
Publisher | Aspects of Tourism |
Total Pages | 0 |
Release | 2017 |
Genre | Business & Economics |
ISBN | 9781845415884 |
This book combines academic analysis and critical exploration to examine national narratives in the context of tourism and events around the world. It explores how particular narratives are woven to tell (and sell) a national story. By deconstructing images of the nation, it closely examines how national texts create key archival imagery that can promote tourism and events while also shaping national identity. It investigates the complex relationship between state appropriation of marketing strategies and the commercial use of nationalist discourses. The book aims to demystify the ways in which the nation is imagined by key organisers and organisations and then communicated to millions.
Yankee Don't Go Home!
Title | Yankee Don't Go Home! PDF eBook |
Author | Julio Moreno |
Publisher | UNC Press Books |
Total Pages | 342 |
Release | 2003 |
Genre | History |
ISBN | 9780807854785 |
In the aftermath of the 1910 Mexican Revolution, Mexican and U.S. political leaders, business executives, and ordinary citizens shaped modern Mexico by making industrial capitalism the key to upward mobility into the middle class, material prosperity, and
The New Nationalism
Title | The New Nationalism PDF eBook |
Author | Theodore Roosevelt |
Publisher | |
Total Pages | 306 |
Release | 1910 |
Genre | United States |
ISBN |
Branding the Nation
Title | Branding the Nation PDF eBook |
Author | Melissa Aronczyk |
Publisher | Oxford University Press |
Total Pages | 243 |
Release | 2013-10-03 |
Genre | Business & Economics |
ISBN | 0199752168 |
What happens to the nation when it is reconceived as a brand? How does nation branding change the terms of politics and culture in a globalized world? Branding the Nation offers a unique critical perspective on the power of brands to affect how we think about space, value and identity.