Myths such as Narcissus' reflection, Pandora's box, and Plato's cave have been used to frame modern technological dangers; often to describe people absorbed in their own digital reflections. Such speculation either purports that technology has a magical power or else that technology merely represents human nature unchanged from the myth's inception. But those accounts ignore the paradoxical understandings of the power relationships allegorized, where people are manipulated by higher forces beyond their comprehension. Working from the assumption that capitalism rather than God is the highest power, this book examines mythic anticipations of the screen and digital technology from European literature, poetry, folklore and philosophy. Digital technology and social media are approached not as reflections of human nature but capitalist ideology's power to enchant. To this end, Capitalism and the Enchanted Screen also surveys a diverse variety of films, digital media and contemporary artworks to understand and critique how myths are reimagined today.

This book analyzes precarious conditions and their manifestations in recent South Asian literature in English. Themes of disability, rural-urban division, caste, terrorism, poverty, gender, necropolitics, and uneven globalization are discussed in this book by established and emerging international scholars. Drawing their arguments from literary works rooted in the neoliberal period, the chapters show how the extractive ideology of neoliberalism invades the cultural, political, economic, and social spheres of postcolonial South Asia. The book explores different forms of “precarity” to investigate the vulnerable and insecure life conditions embodied in the everyday life of South Asia, enabling the reader to see through the rhetoric of “rising Asia”.

The book considers how identities have become more fractured since COVID-19, by thinking of COVID-19 in relation to other crises (economic, social, digital, and ecological) and by drawing parallels to literature, cinema, and visual art. COVID-19 was a type of apocalypse, a catastrophic destructive event that produced dystopian measures in its wake and drew uncanny parallels to dystopic works of literature and speculative fiction. Yet the pandemic was apocalyptic in another sense too. The word apocalypse derives from apokalupsis, which means disclosure or uncovering. In this way, COVID-19 also revealed the dystopian processes already at work in the world, including digital forms of surveillance as well as the asymmetries within populations and divides in health outcomes between the Global North and Global South. Indeed, societies that have experienced the horrors of settler colonialism have already survived apocalypses. COVID-19 serves then as a premonition for our climate emergency as well as an echo of other apocalyptic situations, both real and imagined. This book consists of essays from acclaimed theorists and scholars writing amid the pandemic and exposes the asymmetries of our divided world. The volume will be indispensable for scholars and researchers of literature, postcolonial studies, cultural studies, and comparative literature including post-apocalyptic and speculative fiction. The chapters in this book were originally published as a special issue of Journal of Postcolonial Writing and are accompanied by a new afterword.

Readers will find inspiration and new directions in the cross-cultural and interdisciplinary approaches to fairy tales provided by Re-Orienting the Fairy Tale.

Despite creating vast inequalities and propping up reactionary world regimes, capitalism has many passionate defenders—but not because of what it withholds from some and gives to others. Capitalism dominates, Todd McGowan argues, because it mimics the structure of our desire while hiding the trauma that the system inflicts upon it. People from all backgrounds enjoy what capitalism provides, but at the same time are told more and better is yet to come. Capitalism traps us through an incomplete satisfaction that compels us after the new, the better, and the more. Capitalism's parasitic relationship to our desires gives it the illusion of corresponding to our natural impulses, which is how capitalism's defenders characterize it. By understanding this psychic strategy, McGowan hopes to divest us of our addiction to capitalist enrichment and help us rediscover enjoyment as we actually experienced it. By locating it in the present, McGowan frees us from our attachment to a better future and the belief that capitalism is an essential outgrowth of human nature. From this perspective, our economic, social, and political worlds open up to real political change. Eloquent and enlivened by examples from film, television, consumer culture, and everyday life, Capitalism and Desire brings a new, psychoanalytically grounded approach to political and social theory.

A Mile of Make Believe examines the unique history of the Santa Claus parade in Canada. This volume focuses on the Eaton’s sponsored parades that occurred in Toronto, Montreal and Winnipeg as well as the shorter-lived parades in Calgary and Edmonton. There is also a discussion of small town alternatives, organized by civic groups, service clubs, and chambers of commerce. By focusing on the pioneering effort of the Eaton’s department store Steve Penfold argues that the parade ultimately represented a paradoxical form of cultural power: it allowed Eaton’s to press its image onto public life while also reflecting the decline of the once powerful retailer. Penfold’s analysis reveals the "corporate fantastic" – a visual and narrative mix of meticulous organization and whimsical style– and its influence on parade traditions. Steve Penfold’s considerable analytical skills have produced a work that is simultaneously a cultural history, history of business and commentary on consumerism. Professional historians and the general public alike would be remiss if this wasn’t on their holiday wish list.

Spectacle 2.0 recasts Debord's theory of spectacle within the frame of 21st century digital capitalism. It offers a reassessment of Debord’s original notion of Spectacle from the late 1960s, of its posterior revisitation in the 1990s, and it presents a reinterpretation of the concept within the scenario of contemporary informational capitalism and more specifically of digital and media labour. It is argued that the Spectacle 2.0 form operates as the interactive network that links through one singular (but contradictory) language and various imaginaries, uniting diverse productive contexts such as logistics, finance, new media and urbanism. Spectacle 2.0 thus colonizes most spheres of social life by processes of commodification, exploitation and reification. Diverse contributors consider the topic within the book’s two main sections: Part I conceptualizes and historicizes the Spectacle in the context of informational capitalism; contributions in Part II offer empirical cases that historicise the Spectacle in relation to the present (and recent past) showing how a Spectacle 2.0 approach can illuminate and deconstruct specific aspects of contemporary social reality. All contributions included in this book rework the category of the Spectacle to present a stimulating compendium of theoretical critical literature in the fields of media and labour studies. In the era of the gig-economy, highly mediated content and President Trump, Debord’s concept is arguably more relevant than ever.