Taking a transnational approach to the study of film culture, this book draws on ethnographic fieldwork in a South Korean university film club to explore a cosmopolitan cinephile subculture that thrived in an ironic unevenness between the highly nationalistic mood of commercial film culture and the intense neoliberal milieu of the 2000s. As these time-poor students devoted themselves to the study of film that is unlikely to help them in the job market, they experienced what a student described as ‘a different kind of fun’, while they appreciated their voracious consumption of international art films as a very private matter at a time of unprecedented boom in the domestic film industry. This unexpectedly vibrant cosmopolitan subculture of student cinephiles in neoliberal South Korea makes the nation’s film culture more complex and interesting than a simple nationalistic affair.

South Koreans in the Debt Crisis is a detailed examination of the logic underlying the neoliberal welfare state that South Korea created in response to the devastating Asian Debt Crisis (1997–2001). Jesook Song argues that while the government proclaimed that it would guarantee all South Koreans a minimum standard of living, it prioritized assisting those citizens perceived as embodying the neoliberal ideals of employability, flexibility, and self-sufficiency. Song demonstrates that the government was not alone in drawing distinctions between the “deserving” and the “undeserving” poor. Progressive intellectuals, activists, and organizations also participated in the neoliberal reform project. Song traces the circulation of neoliberal concepts throughout South Korean society, among government officials, the media, intellectuals, NGO members, and educated underemployed people working in public works programs. She analyzes the embrace of partnerships between NGOs and the government, the frequent invocation of a pervasive decline in family values, the resurrection of conservative gender norms and practices, and the promotion of entrepreneurship as the key to survival. Drawing on her experience during the crisis as an employee in a public works program in Seoul, Song provides an ethnographic assessment of the efforts of the state and civilians to regulate social insecurity, instability, and inequality through assistance programs. She focuses specifically on efforts to help two populations deemed worthy of state subsidies: the “IMF homeless,” people temporarily homeless but considered employable, and the “new intellectuals,” young adults who had become professionally redundant during the crisis but had the high-tech skills necessary to lead a transformed post-crisis South Korea.

"In Memory Construction and the Politics of Time in Neoliberal South Korea Namhee Lee explores memory construction and history writing in post-1987 South Korea. The massive neoliberal reconstruction of all aspects of society shifted public discourse from minjung (people) to simin (citizen), from political to cultural, from collective to individual. This shift reconstituted people as homo economicus, rights-bearing and rights-claiming individuals, even in social movements. Lee explains this shift in the context of simultaneous historical developments: South Korea's transition to democracy, the end of the cold war, and neoliberal reconstruction understood as synonymous with democratization. By examining memoirs, biographies, novels, and revisionist conservative historical scholarship, Lee shows how the dominant discourse of a "complete break with the past" erases the critical ethos of previous emancipatory movements foundational to South Korean democracy"--

Tracing how anxieties, insecurities, and moral desire about English instilled through South Korea's neoliberal transformation led to the country's heated pursuit of English in the 1990s and 2000s, this book presents subjectivity as a theoretical and analytical perspective for studying the intersection of language and political economy.

In this edited volume, an international ensemble of scholars looks at how the world’s various cinemas, including Asia, Africa, Latin America, Europe, and the U.S., have variously performed, contested, and reinforced the worldwide transition to neoliberalism. Grounded in Marxist theory, the volume considers how the contradictions of capital, both as culture and commerce, have played out globally in contemporary media culture.

Despite the common held belief that Asian nations have displayed anti-market tendencies of under-consumption and export-oriented trade since the Asian financial crisis, in the 10 years since the crisis, South Korea has bucked this trend accruing a higher debt rate than the US. This groundbreaking collection of essays addresses questions such as how did the open market policies and restructuring processes implemented during the Asian financial crisis magnify the consumption and debt level in South Korea to such an extent? What is the impact of these financial changes on the daily lives of people in different cultural and socio-economic groups? In examining these questions the authors provide valuable insight into the rise of financial capitalism, transnational mobility and the implications of neoliberal governing tactics following the Asian Financial Crisis. Examining South Korea’s transformation during the early years of the 21st century, New Millenium South Korea will be of interest to anthropologists, economists and sociologists, as well as students and scholars of Korean Studies.

This book studies how the increase of visual representation of mixed-race Koreans formulates a particular racial project in contemporary South Korean media. It explores the moments of ruptures and disjuncture that biracial bodies bring to the formation of neoliberal multiculturalism, a South Korean national racial project that re-aligns racial lines under the nation’s neoliberal transformation. Specifically, Ji-Hyun Ahn examines four televised racial moments that demonstrate particular aspects of neoliberal multiculturalism by demanding distinct ways of re-imagining what it means to be Korean in the contemporary era of globalization. Taking a critical media/cultural studies approach, Ahn engages with materials from archives, the popular press, policy documents, television commercials, and television programs as an inter-textual network that actively negotiates and formulates a new racialized national identity. In doing so, the book provides a rich analysis of the ongoing struggle over racial reconfiguration in South Korean popular media, advancing an emerging scholarly discussion on race as a leading factor of social change in South Korea.