How black Americans use digital networks to organize and cultivate solidarity Unrest gripped Ferguson, Missouri, after Mike Brown, an unarmed black teenager, was shot and killed by Officer Darren Wilson in August 2014. Many black Americans turned to their digital and social media networks to circulate information, cultivate solidarity, and organize during that tumultuous moment. While Ferguson and the subsequent protests made black digital networks visible to mainstream media, these networks did not coalesce overnight. They were built and maintained over years through common, everyday use. Beyond Hashtags explores these everyday practices and their relationship to larger social issues through an in-depth analysis of a trans-platform network of black American digital and social media users and content creators. In the crucial years leading up to the emergence of the Movement for Black Lives, black Americans used digital networks not only to cope with day-to-day experiences of racism, but also as an incubator for the debates that have since exploded onto the national stage. Beyond Hashtags tells the story of an influential subsection of these networks, an assemblage of podcasting, independent media, Instagram, Vine, Facebook, and the network of Twitter users that has come to be known as “Black Twitter.” Florini looks at how black Americans use these technologies often simultaneously to create a space to reassert their racial identities, forge community, organize politically, and create alternative media representations and news sources. Beyond Hashtags demonstrates how much insight marginalized users have into technology.

How black Americans use digital networks to organize and cultivate solidarity Unrest gripped Ferguson, Missouri, after Mike Brown, an unarmed black teenager, was shot and killed by Officer Darren Wilson in August 2014. Many black Americans turned to their digital and social media networks to circulate information, cultivate solidarity, and organize during that tumultuous moment. While Ferguson and the subsequent protests made black digital networks visible to mainstream media, these networks did not coalesce overnight. They were built and maintained over years through common, everyday use. Beyond Hashtags explores these everyday practices and their relationship to larger social issues through an in-depth analysis of a trans-platform network of black American digital and social media users and content creators. In the crucial years leading up to the emergence of the Movement for Black Lives, black Americans used digital networks not only to cope with day-to-day experiences of racism, but also as an incubator for the debates that have since exploded onto the national stage. Beyond Hashtags tells the story of an influential subsection of these networks, an assemblage of podcasting, independent media, Instagram, Vine, Facebook, and the network of Twitter users that has come to be known as “Black Twitter.” Florini looks at how black Americans use these technologies often simultaneously to create a space to reassert their racial identities, forge community, organize politically, and create alternative media representations and news sources. Beyond Hashtags demonstrates how much insight marginalized users have into technology.

Hashtag or trademark, personal or collective expression, #BlackGirlMagic is an articulation of the resolve of Black women and girls to triumph in the face of structural oppressions. The online life of #BlackGirlMagic insists on the visibility of Black women and girls as aspirational figures. But while the notion of Black girl magic spreads in cyberspace, the question remains: how is Black girl magic experienced offline? The essays in this volume move us beyond social media. They offer critical analyses and representations of the multiplicities of Black femmes’, girls’, and women’s lived experiences. Together the chapters demonstrate how Black girl magic is embodied by four elements enacted both on- and offline: building community, challenging dehumanizing representations, increasing visibility, and offering restorative justice for violence. Black Girl Magic Beyond the Hashtag shows how Black girls and women foster community, counter invisibility, engage in restorative acts, and create spaces for freedom. Intersectional and interdisciplinary, the contributions in this volume bridge generations and collectively push the boundaries of Black feminist thought.

The collection of essays outlines how feminists employ a variety of online platforms, practices, and tools to create spaces of solidarity and to articulate a critical politics that refuses popular forms of individual, consumerist, white feminist empowerment in favor of collective, tangible action. Including scholars and activists from a wide range of disciplinary perspectives, these essays help to catalog the ways in which feminists are organizing online to mobilize different feminist, queer, trans, disability, reproductive justice, and racial equality movements. Together, these perspectives offer a comprehensive overview of how feminists are employing the tools of the internet for political change. Grounded in intersectional feminism––a perspective that attends to the interrelatedness of power and oppression based on race, class, gender, ability, sexuality, and other identities––this book gathers provocations, analyses, creative explorations, theorizations, and case studies of networked feminist activist practices. In doing so, this collection archives important work already done within feminist digital cultures and acts as a vital blueprint for future feminist action.

Make the most of Twitter as a tool for creating a personal brand Twitter boasts more than 100 million active users with 50 million of them actively tweeting every day, making Twitter an indisputably powerful marketing platform. With this insightful book, author and Twitter guru Sarah-Jayne Gratton offers real-world examples and proven techniques for capturing a Twitter audience and using that audience to spread the word about you to build a personal brand. Details ways in which you can use Twitter to build a personal brand Shows you how to maximize Twitter?s potential as a powerful marketing tool for your own benefit Encourages you to take advantage of Twitter?s vast audience Follow Me! Creating a Personal Brand with Twitter escorts you through using Twitter to create and execute a surefire personal marketing campaign that spans the globe.

There has been much concern over the impact of partisan echo chambers and filter bubbles on public debate. Is this concern justified, or is it distracting us from more serious issues? Axel Bruns argues that the influence of echo chambers and filter bubbles has been severely overstated, and results from a broader moral panic about the role of online and social media in society. Our focus on these concepts, and the widespread tendency to blame platforms and their algorithms for political disruptions, obscure far more serious issues pertaining to the rise of populism and hyperpolarisation in democracies. Evaluating the evidence for and against echo chambers and filter bubbles, Bruns offers a persuasive argument for why we should shift our focus to more important problems. This timely book is essential reading for students and scholars, as well as anyone concerned about challenges to public debate and the democratic process.