Research that has been presented primarily by quantitative research can benefit from the voice of the participants and the added value of the different perspective that qualitative research can provide. The purpose of mixed methods research is to draw from the positive aspects of both research paradigms to better answer the research question. This type of research is often used in schools, businesses, and non-profit organizations as they strive to address and resolve questions that will impact their organizations. Applied Social Science Approaches to Mixed Methods Research is an academic research publication that examines more traditional and common research methods and how they can be complimented through qualitative counterparts. The content within this publication covers an array of topics such as entrepreneurship, social media, and marginalization. It is essential for researchers, academicians, non-profit professionals, business professionals, and higher education faculty, and specifically targets master or doctoral students committed to writing their theses, dissertations, or scholarly articles, who may not have had the benefit of working on a traditional research team.

Authors Abbas Tashakkori and Charles Teddlie explore the most resourceful way to combine qualitative and quantitative methodologies. Researchers wanting to learn how to think about and utilize mixed methods in their studies will find this an indispensable guide for their work.

""The authors have successfully integrated a technical and well rounded discussion of the evolution of mixed methods research balanced with practical application examples of using mixed methods for the pragmatic researcher.""

Applied Social Research focuses on the real world context of applied research. It discusses the often overlooked, yet essential process of planning: poor planning inevitably produces inadequate research. The text helps researchers decide how to approach their applied research problems and to think through the major issues in the design and analysis of their project. 'Applied Social Research' also discussed the idea that in applied social research the use of a single method type is unlikely to provide answers to the often complex set of research questions being addressed and highlights the benefits of using two or more research methods in the one study. The author argues that such mixed method designs are becoming widely used in applied social research, particularly where the methods combine qualitative and quantitative data, thereby enabling a richer set of data to provide various perspectives on the research topic, removing limitations imposed by using single methods. Examples of such designs are provided throughout, useful mixed method designs are outlined and their advantages discussed.

The Second Edition of An Applied Guide to Research Designs offers researchers in the social and behavioral sciences guidance for selecting the most appropriate research design to apply in their study. Using consistent terminology, authors W. Alex Edmonds and Thomas D. Kennedy visually present a range of research designs used in quantitative, qualitative, and mixed methods to help readers conceptualize, construct, test, and problem solve in their investigation. The Second Edition features revamped and expanded coverage of research designs, new real-world examples and references, a new chapter on action research, and updated ancillaries.

This Handbook addresses the methodology of social science research and the appropriate use of different methods.

This book is designed to introduce doctoral and graduate students to the process of conducting scientific research in the social sciences, business, education, public health, and related disciplines. It is a one-stop, comprehensive, and compact source for foundational concepts in behavioral research, and can serve as a stand-alone text or as a supplement to research readings in any doctoral seminar or research methods class. This book is currently used as a research text at universities on six continents and will shortly be available in nine different languages.