There’s little room for error in today’s global economy. It does not allow for mediocrity; the rules and players have changed; and ordinary simply won’t work anymore. If companies don’t have the best products and services and the top people delivering them, their competition will—and they will do it all over the world. As companies expand and grow, the skills that led to their success often won’t sustain further development in a more complex, high-stakes environment. Yet few resources exist to help them. They frequently flounder in their attempts to create a competitive strategy, work with the board, and keep other talented executives, managers, and employees on board, all while endeavoring to navigate the turbulent waters of leadership. They need a roadmap to success. Challenge the Ordinary will help managers and executives at all levels: Avoid the traps of traditional strategy formulation and decision making. Discover what a leader can do to build a culture that defines “legacy.” Find out what leaders must do to attract, retain, and develop stars. Identify a clear path for organizational success.

In A Politics of the Ordinary, Thomas Dumm dramatizes how everyday life in the United States intersects with and is influenced by the power of events, on the one hand, and forces of conformity and normalcy on the other. Combining poststructuralist analysis with a sympathetic reading of a strain of American thought that begins with Emerson and culminates in the work of Stanley Cavell, A Politics of the Ordinary investigates incidents from everyday life, political spectacles, and popular culture. Whether juxtaposing reflections about boredom in rural New Mexico with Emerson's theory of constitutional amendment, Richard Nixon's letter of resignation with Thoreau's writings to overcome quiet desperation, or demonstrating how Disney's Toy Story allegorizes the downsizing of the American white-collar work force, Dumm's constant concern is to show how the ordinary is the primary source of the democratic political imagination.

Were movies in the East Bloc propaganda or carefully veiled dissent? In the first major study in English of East German film, Joshua Feinstein argues that the answer to this question is decidedly complex. Drawing on newly opened archives as well as interviews with East German directors, actors, and state officials, Feinstein traces how the cinematic depiction of East Germany changed in response to national political developments and transnational cultural trends such as the spread of television and rock 'n' roll. Celluloid images fed a larger sense of East German identity, an identity that persists today, more than a decade after German reunification. But even as they attempted to satisfy calls for "authentic" images of the German Democratic Republic that would legitimize socialist rule, filmmakers challenged the regime's self-understanding. Beginning in the late 1960s, East German films dwelled increasingly on everyday life itself, no longer seeing it merely as a stage in the development toward communism. By presenting an image of a static rather than an evolving society, filmmakers helped transform East German identity from one based on a commitment to socialist progress to one that accepted the GDR as it was.

Perspective, How worldview frames the foundation for building any brand.

Providing a practical analysis of the legal principles which govern the formation of contracts in English law (with additional authorities from the Commonwealth), this work on contract formation offers those involved in litigation and in drafting contracts a guide to the application of those principles in practice.