This bold and accessible study of human languages and communication explores issues which are at the forefront of today's globalized society. The human species is divided into more than five thousand language groups that do not understand each other. And yet these groups constitute one coherent world language system, connected by multilingual speakers in a surprisingly powerful way. The chances of a language thriving depend on its position in the system. There are thousands of small, peripheral languages, each connected to one of a hundred central languages. The entire system is held together by one global language: English. A language is a ‘hypercollective' good: the more speakers it has, the higher its communication value for each one of them. Thus, when people think that a language is gaining new speakers, that in itself is a reason for them to want to learn it too. That is why, in an age of globalization, only a few languages remain for transnational communication and these often prevail even in national societies. This important book discusses a number of specific constellations in detail: India, Indonesia, Sub-Saharan Africa, South Africa and the European Union. De Swaan concludes by providing a sober but illuminating view of language policy in multilingual societies. This book will be essential reading for those studying sociology, communication studies and linguistics.

This innovative introduction outlines the structure and distribution of the world’s languages, charting their evolution over the past 200,000 years. Balances linguistic analysis with socio-historical and political context, offering a cohesive picture of the relationship between language and society Provides an interdisciplinary introduction to the study of language by drawing not only on the diverse fields of linguistics (structural, linguist anthropology, historical, sociolinguistics), but also on history, biology, genetics, sociology, and more Includes nine detailed language profiles on Kurdish, Arabic, Tibetan, Hawaiian, Vietnamese, Tamil, !Xóõ (Taa), Mongolian, and Quiché A companion website offers a host of supplementary materials including, sound files, further exercises, and detailed introductory information for students new to linguistics

A sweeping account of the global rise of English and the high-stakes politics of languageSpoken by a quarter of the world's population, English is today's lingua franca- - its common tongue. The language of business, popular media, and international politics, English has become commodified for its economic value and increasingly detached from any particular nation. This meteoric "riseof English" has many obvious benefits to communication. Tourists can travel abroad with greater ease. Political leaders can directly engage their counterparts. Researchers can collaborate with foreign colleagues. Business interests can flourish in the global economy.But the rise of English has very real downsides as well. In Europe, imperatives of political integration and job mobility compete with pride in national language and heritage. In the United States and England, English isolates us from the cultural and economic benefits of speaking other languages.And in countries like India, South Africa, Morocco, and Rwanda, it has stratified society along lines of English proficiency.In The Rise of English, Rosemary Salomone offers a commanding view of the unprecedented spread of English and the far-reaching effects it has on global and local politics, economics, media, education, and business. From the inner workings of the European Union to linguistic battles over influence inAfrica, Salomone draws on a wealth of research to tell the complex story of English - and, ultimately, to argue for English not as a force for domination but as a core component of multilingualism and the transcendence of linguistic and cultural borders.

The story of the world in the last five thousand years is above all the story of its languages. Some shared language is what binds any community together and makes possible both the living of a common history and the telling of it. Yet the history of the world's great languages has been very little told. Empires of the Word, by the wide-ranging linguist Nicholas Ostler, is the first to bring together the tales in all their glorious variety: the amazing innovations in education, culture, and diplomacy devised by speakers of Sumerian and its successors in the Middle East, right up to the Arabic of the present day; the uncanny resilience of Chinese through twenty centuries of invasions; the charmed progress of Sanskrit from north India to Java and Japan; the engaging self-regard of Greek; the struggles that gave birth to the languages of modern Europe; and the global spread of English. Besides these epic ahievements, language failures are equally fascinating: Why did German get left behind? Why did Egyptian, which had survived foreign takeovers for three millennia, succumb to Mohammed's Arabic? Why is Dutch unknown in modern Indonesia, though the Netherlands had ruled the East Indies for as long as the British ruled India? As this book splendidly and authoritatively reveals, the language history of the world shows eloquently the real character of peoples; and, for all the recent tehnical mastery of English, nothing guarantees our language's long-term preeminence. The language future, like the language past, will be full of surprises.

This book takes a critical look at the role of language in an increasingly diversified and globalised world, using the new framework of 'sociolinguistics of globalisation' to draw together research from human geography, sociolinguistics, and intercultural communication. It argues that globalisation has resulted in a destabilisation of social and linguistic norms, and presents a ‘language-in-motion’ approach which addresses the inequalities and new social divisions brought by the unprecedented levels of population mobility. This book looks at language on the individual, national and transnational level, and it will be of interest to readers with backgrounds in history, politics, human geography, sociolinguistics and minority languages.

Language in the Real World challenges traditional approaches to linguistics to provide an innovative introduction to the subject. By first examining the real world applications of core areas of linguistics and then addressing the theory behind these applications, this text offers an inductive, illustrative, and interactive overview for students. Key areas covered include animal communication, phonology, language variation, gender and power, lexicography, translation, forensic linguistics, language acquisition, ASL, and language disorders. Each chapter, written by an expert in the field, is introduced by boxed notes listing the key points covered and features an author’s note to readers that situates the chapter in its real world context. Activities and pointers for further study and reading are also integrated into the chapters and an end of text glossary is provided to aid study. Professors and students will benefit from the interactive Companion Website that includes a student section featuring comments and hints on the chapter exercises within the book, a series of flash cards to test knowledge and further reading and links to key resources. Material for professors includes essay and multiple choice questions based on each chapter and additional general discussion topics. Language in the Real World shows that linguistics can be appreciated, studied, and enjoyed by actively engaging real world applications of linguistic knowledge and principles and will be essential reading for students with an interest in language. Visit the Companion Website at www.routledge.com/textbooks/languagerealworld

Born as a Germanic tongue with the arrival in Britain of the Anglo-Saxons in the early medieval period, heavily influenced by Norman French from the 11th century, and finally emerging as modern English from the late Middle Ages, the English language has grown to become the linguistic equivalent of a superpower, and is now sometimes described as the world's lingua franca. Worldwide, some 380 million people speak English as a first language and some 600 million as a second language. A staggering one billion people are believed to be learning it. English is the premier international language in communications, science, business, aviation, entertainment, and diplomacy and also on the Internet. It has been one of the official languages of the United Nations since its founding in 1945. It is considered by many good judges to be well on the way to becoming the world's first universal language Author Philip Gooden tells the story of the English language in all its richness and variety. From the intriguing origins and changing definitions of common words such as OK, berserk, curfew, cabal, and pow-wow, to the massive transformations wrought in the vocabulary and structure of the language by Anglo-Saxon and Norman conquest, through to the literary triumphs of Beowulf, The Canterbury Tales and the works of Shakespeare. The Story of English is a fascinating tale of linguistic, social and cultural transformation, and one that is accessibly and authoritatively told by an author in perfect command of his material.